Claus Lauter | Ecommerce Conversion Optimization | Shopify Partner Claus Lauter | Ecommerce Conversion Optimization | Shopify Partner
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#092: SMS Marketing for Ecommerce Brands

This podcast episode features Osa Gaius, founder and CEO of Parrot at getparrot.com. We talk about the importance of SMS marketing, online marketing strategies from physical retail stores, and when to consider SMS for your brand. Listen & Subscribe on
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#091: Mobile Shopping Ads With Express Checkout

This podcast episode features Justin Campbell, founder of shopala.io. We talk about the benefits of shoppable ads and express checkouts for a smoother customer journey. Listen & Subscribe on your Favorite Podcast App: Apple Podcasts | Spotify | Amazon/Audible | Stitcher
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#090: Optimize Shopify Header for more Revenue

In this episode, you will learn how to optimize your store's header for more conversions and revenue. Listen & Subscribe on your Favorite Podcast App: Apple Podcasts | Spotify | Amazon/Audible | Stitcher | Deezer | Google Podcast | YouTube Get notifications
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#089: Video Creators’ Tips For Using Humor In Marketing

This episode features Shelby Dash and Kristina Clifford, the founders of take2content.com. As comedic actresses, content creators, and writers/producers, they help brands create funny viral videos that get views and drive sales. Listen & Subscribe on your Favorite Podcast App:
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#088: Building and running an ecommerce business as a Digital Nomad

In this episode, Adam Rosen of Email Outreach Company (eocworks.com) shares his advice on starting and running a business as a digital nomad in this episode. Listen & Subscribe on your Favorite Podcast App: Apple Podcasts | Spotify | Amazon/Audible |
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#087: Google Ads Performance Max Campaigns for Shopify 2022

In this video, you will learn how to create a Google Ads Performance Max campaign. Check out everything you need to know, and how to get started to use it for your products in your Shopify store. Listen & Subscribe
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#086: Billy Price on Overcoming Adversity and build an Innovative Shoe Brand

This episode features Billy Price, co-founder of BILLY Footwear, an innovative footwear company that is featured in hundreds of stores like Nordstrom and Zappos. We talk about how the adaptive BILLY Footwear brand spiraled out of a personal need. Listen
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#085: New Masterclass: Become Better at Conversion Rate Optimization in One Hour

In this episode, I talk about the difference between a beautiful website and one that converts well. New store owners usually think about conversion rates the LAST, but it's the one thing that can have the most detrimental effect on
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#084: Drive sales on Shopify without discounts

This episode features Andrew Forman, Co-Founder and CEO of Givz.com, a donation incentives solution for Shopify. We talk about why donations are a better option than discounts and how Shopify can merchants drive sales without discounts while reaching an increasingly
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#083: How to segment your customers to improve conversions and repeat revenue

This episode features John Chao, CEO/Co-Founder of the Data Marketing Platform Segments by Tresl. We talk about how Tresl helps store owners and marketing teams scale their revenue by leveraging targeted customer segmentation paired with advanced data analytics. Segments is
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MOST POPULAR EPISODES

#027: How Funny Sales Videos Benefit Ecommerce Brands [Go Viral on YouTube]
03Aug,2021
#059: User Experience Research for Shopify Stores [Do not ask your mother]
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#094: How Ecommerce Brands Can Accelerate Growth With Revenue-Based Financing
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#006: What’s the one thing you wish you’d known before you started your Shopify store? – Ecommerce Coffee Break
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#038: Free vs Paid Shopify Themes (Pros/Cons)
02Sep,2021

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We help businesses and brands using Shopify's eCommerce platform increase conversion rates and online revenue from existing traffic.

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