In this episode of the Ecommerce Coffee Break, I interview award-winning entrepreneur Kausambi Manjita about In-store marketing & merchandising. She won the Shopify 2020 Commerce Awards. On the Show Today You’ll Learn: Why content uplifts the shopper's experience Why building
This episode of the Ecommerce Coffee Break deals with how to improve your Shopify store or other eCommerce business by applying the 80-20 Rule. On the Show Today You’ll Learn: The concept of the Pareto principle in which areas the
In this episode of the Ecommerce Coffee Break, I talk about the importance of Conversion Rate Optimization (CRO) for your online store and why you should use it for your business. On the Show Today You’ll Learn: Impact of Apple
In this episode of the Ecommerce Coffee Break, I talk to Klaus Lampen. He is a Facebook Ads Expert and gives us the latest info on what's going on with the Apple iOS 15 update and Facebook ads. On the
In this episode of the Ecommerce Coffee Break, I do a reality check on doing dropshipping on Shopify and if it is a viable business concept. - Watch this episode BEFORE you start with dropshipping. On the Show Today I
In this episode of the Ecommerce Coffee Break, I talk about the 4 principles of conversion rate optimization. You will need to know these when you start optimizing your online store for higher conversion rates. On the Show Today You’ll
In this episode of the Ecommerce Coffee Break, I talk about the pros and cons of Amazon vs Shopify and which platform you should use for your business. On the Show Today You’ll Learn: Differences Amazon vs Shopify Why both
In this episode of the Ecommerce Coffee Break, I talk about how to avoid the Spam folder of your email subscribers when doing email marketing. On the Show Today You’ll Learn: What Email Deliverability is What factors influence your Email
In this episode of the Ecommerce Coffee Break, I talk about how to choose the best Shopify Theme for your Online Store. On the Show Today You’ll Learn: The different option you have when choosing a theme What factors you
In this episode of the Ecommerce Coffee Break, I talk about the recent and upcoming iOS Privacy Updates and what you need to know about them. On the Show Today You’ll Learn: iOS 14.5: how many people have opted out