You Want to Optimize Your Ecommerce Business for Growth But Aren't Sure Where to Start?

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12-Week Ecommerce Business Success Coaching program for ecommerce store owners who want to take the guesswork out of optimizing and scaling the growth of their online business.

Optimize Your Business

Achieve profitable Growth

Increase Sales & Revenue

Get actionable Expert Advice

What challenges are you facing right now?

  • Your online store isn't performing the way it should.
  • You are not getting enough traffic to your ecommerce store.
  • You are paying for traffic which doesn’t convert into sales.
  • You don't know why your visitors aren't converting into buyers.

If any of this has you nodding your head, thinking, “yeah, that’s me” — then read on.

Ecommerce Coaching Program

Introducing: The Ecommerce Business Success Coaching Program

The ONLY Blueprint You’ll Need To Grow Your Ecommerce Business.

When you know how to IMPLEMENT the right online STRATEGY and tools, CONVERT website visitors into leads and customers, and increase your profitability, you will have all the pieces necessary to rapidly GROW your business.

Whether you have a local business with an online presence or you have a business that’s 100% online, this private 1-on-1 business coaching program helps you to navigate your marketing and ecommerce challenges — no matter how large or technical they might be.

This ecommerce business success program will get you real results, fast.
(Some of my clients see positive results in less than two weeks.)

Success requires action — and I am committed to your success.

Here’s How It Works:

We Work On The Three Pillars To Success


We create a roadmap for your business that works to scale your business online.


We'll set up and optimize your marketing systems, activities and customer journey.


We'll increase your profitability and scale your business to the next level.

During the program, I'll work 1-on-1 with you to identify and correct any roadblocks in your digital and ecommerce marketing that are hindering growth. We will then dive into the specifics to get the results you want and need.

  • We clarify your business goals and core digital marketing strategies. You and your team will know exactly where you’re headed and how you’re going to get there.
  • I will work 1-on-1 with you to identify your short-term goals (3 – 6 months) and uncover the areas of the highest potential ROI. Based on this we will develop and implement a plan of action for you to take forward.
  • I will perform a full audit of your current digital presence to find opportunities and performance gaps, this includes your website / Ecommerce store, SEO, paid advertising, social media, email marketing, traditional marketing and more.
  • We will identify the 3 primary drivers of real growth in your business, so you can focus on the highest-value growth strategies.
  • We create a step-by-step strategic action plan for your business.
  • We will optimize your customer's journey, gain more traffic, better conversions, boost sales, and make more money in the process.
  • You will get clarity on your biz and have a roadmap of what to do for the next month, quarter or year.

What Makes The Program Different

  • It is for business owners & executives, taught by a business owner
  • Concentrates on strategy and operations, not tricks and sleaze
  • Personal & interactive with feedback
  • Focused 100% on Action and ROI, learn then execute

What you can expect to feel

  • Motivated
  • Focused
  • Confident
  • Energized

How You'll Benefit


Rather than spending years working it out yourself, you have someone getting you there faster. You’ll learn the easiest and fastest ways to get your business making more cash with your digital marketing strategy.


Together we implement the right digital marketing strategy and systems to create a killer combination of growth, marketing, and sales for your online business. With proven action plans we will optimize your customer's journey, gain more traffic, better conversions, boost sales, and make more money in the process.


Working with me will you rise above the daily noise to focus on priorities in your digital marketing. Together we'll identify pain points and create a roadmap for your business. This will help you to overcome your marketing challenges and reach your online business goals.


There are only 3 ways to scale a business. More customers: increase the number of leads and conversions. More transactions: Increase the number of times your customers buy from you. More profit per sale: increase the average value of a sale and your profit margin. We will address all these points and create cohesive Digital Marketing Strategies that work to scale your business online.


I will hold you accountable and keep you focused on your goals and objectives. No excuses. You will finally get that list of “to-dos” done. I'm not in the business of turning up, dispensing wisdom, then disappearing. I will motivate and support you all along the way until we reach your goals.


I will take you from where you are to where you want to be with your digital marketing efforts and generate new growth for your business.

What is included

Your business is unique. My program is results-based and 100% customized to your needs. I will personally analyze your business, telling you exactly what to do, and helping you do it.

My advice is highly practical and will guide you through the processes and strategies you can use to grow your ecommerce business.

Here are the modules and topics we’ll work on during the 'Strategy. Implementation. Growth.' program.

Kick-Off: In-depth analysis of current ecommerce store & digital marketing.

Module 1: Conversion Rate and Store Optimization - Improving your website and ecommerce conversion rates & user experience.

Module 2: Email Marketing - Improving your email marketing automation.

Module 3: Search Engine Optimization (SEO) - Advanced SEO audit & organic traffic strategies.

Module 4: Analytics - Learn how to read analytics and optimize your customer journey.

Module 5: Automated Sales Funnels - Automating your sales funnel boosts your profits.

Module 6: Paid Advertising - Overcoming specific challenges on Google, Facebook, etc.

Module 7: PPC Management - Increasing ROI on paid advertising campaigns.

Module 8: Social Media Marketing (SMM) - Marketing your business more effectively on Social Media.

Module 9: Drive Traffic - Generating more qualified traffic for your website and ecommerce store.

Module 10: Generate Leads - Generating and converting more of your leads into sales.

Module 11: Manage Leads & Customers - Systems and strategies to manage your business effortlessly.

Bonus: Accountability & Mentorship - I know your goals and help you to keep you on track — and also call you out when you’re making excuses.

Here's What You'll Get When You Join The Program

1-on-1 Mentorship Coaching: I will be your private coach for your customized ecommerce business coaching, mentorship, and accountability.

1-on-1 "Kickoff" Strategy Call: We'll dive into uncovering exactly where you are now and where you want to be.

Bi-​Weekly 1-on-1 Coaching Call (Online via webcam, ZOOM.com). We'll commence our calls via online meeting technology, so you can participate from wherever you are.

Unlimited email support: Email me anytime during the workweek to check in, bounce ideas off of me, or to get me to review your progress.

Full audit/assessment of your current digital presence to find opportunities and performance gaps. Includes your website / online store, SEO, paid advertising, social media, email marketing, traditional marketing, and more.

Competitor evaluation to see how their website and Google ranking compares to yours.

My personal systems: Proven templates, scripts, swipe files, workflows and other resources. Designed to help you get results fast and scale your business.

My technology toolbox, a complete list of all technology platforms and apps I use and recommend.

Google & Facebook Ads Account Audit to discover specific areas that need improvement.

Weekly accountability and support by email. Encouragement and motivation.

Referrals, my network is your network. You'll gain full access to anyone you need in my extensive network at any level.

BONUS: Instant & Lifetime Access to a Private Members Only Facebook Community. You’ll be part of an exclusive community of rockstar entrepreneurs, professionals, and game-changers.

When Does It Start?

The Strategy. Implementation. Growth. Program is always open but has limited seating.

Working with me is by application only in order to make sure you have what it takes and are willing to do what's necessary to achieve results.

Important: This is NOT group coaching. I only ever work with 8 clients at a time MAX (which is how I keep it so unique, personal, and results-focused). I screen each applicant to ensure you are the right fit for the program and I can deliver on your goals. Because I’m personally involved and work very closely with my clients, I can only help a limited number of people.

A minimum 3-month commitment is required for maximum impact – with an easy month to month approach after. Why three months? Because it takes a little while to get traction and gives us the perfect amount of ‘runway’ to implement (and see) changes in your business.

Who Is Claus Lauter To Make Such Promises?

Claus Lauter Digital Marketing Coaching

"Success requires action — and I am committed to your success" - Claus Lauter

Shopify Partner

Hi, I'm Claus,

I am a Shopify & Klaviyo Partner, a successful, award-winning 7-figure Ecom store owner, Entrepreneur, and Ecommerce Business Coach with 20 years of hands-on digital marketing experience.

I work one-to-one with a small number of clients worldwide to optimize their ecommerce businesses with proven Digital & E-Commerce Marketing Strategies.

  • I've generated millions of dollars in revenue for service- and product-based businesses online.
  • I've personally managed more than 3 million USD in online ad spend.
  • I've sold over $2,000,000 worth of products that I have never had to touch, pack, or ship myself in my own Shopify store.
  • I've started and grown businesses in the USA, Germany, South Africa, and Singapore.
  • I live and breathe entrepreneurship and digital marketing.

This experience has now turned into my greatest asset. This all becomes 100% available to you as soon as you become my client!

In a nutshell: If you want real-world and no-nonsense advice, from a straight-talking entrepreneur and digital marketing expert, then you've found your home.

Who Is This For?

This is for you if...

  • Are selling your own physical products or private label products.
  • Run your business on Shopify's ecommerce platform.
  • Are averaging more than $10k a month in revenue.
  • Have at least 3 hours per week to implement proven tools and systems.
  • Are ready to invest to get to the next level.
  • Are friendly, coachable⁣, and 100% committed.
  • And you can keep a secret.

This isn't for you if...

✘ You are not making $10k USD a month on average in revenue.
✘ You are not 100% committed to taking action and getting results.
✘ You’re not open to taking suggestions.
✘ You’re a huge complainer or whiner who holds the belief that nothing ever goes right.
✘ I do not serve any Ecommerce businesses into drop-shipping or affiliate business.

That said, this investment is not simply money but time. I only like to work with people who do what they say they are going to do.

My program is for business owners who are committed to implementing and taking action into their business, and NOT for tire kickers only interested in listening to training without taking action and implementing.

I am very careful to make sure that the plan we decide upon matches your goals and expectations. I expect that you will put in place what we talk about.

So let me ask you this: What's holding you back?

Do you see anything that would hold you back from making a decision?

Opportunities don’t wait around. Making decisions is very important. If you want to get results and make an impact with your business you have to act today. If you have any questions, simply get in touch.

Do you really have time to figure it out on your own?

Of course, you can try to work it out yourself and spend countless hours with books, courses, programs or listen to podcasts all day long. You can download all of the hacks and cheat sheets available on the interwebs. Still, you would have a million questions along your specific journey.

The program is expensive!?

What are the costs of doing it alone? Wasted ad spend, wasted time on mistakes, low conversion rates, lost revenue opportunity and more.

A personal consultant and business trainer will get right to your business problems, provide new skills, approaches, mindsets, tools tailored to your needs and you can achieve your goals faster.

...but before we move on, I have two questions...

⇒ If all this did was to achieve your goals 3 to 5 times faster... would it be worth it?
⇒ If all this did was help you to finally have success online... would it be worth it?


Right now, I have just a couple of openings for my private and exclusive 1-on-1 business transformation program – so apply today.

Apply now to see if you're a good fit and get you started...

Update! Only 3 spots are available right now! Doors close when I fill my last spot. Typically there’s a waitlist. Spots will fill up quickly, and I can’t guarantee how long it will be until there’s room in my program for more clients. Don't miss out on the opportunity.

100% Money-Back Guarantee

Try the private 1-on-1 Business Transformation Program for 14-days, 100% risk-free! If you don't feel that you are getting the value I promise within 14 days of signing up, let me know and I'll refund your money straight away. My aim is to ensure that you get the knowledge, training, and support on how to use digital marketing in your business to reach your goals. Please note that refunds cannot be issued after your initial 14-day review period has ended.

Got questions? Here’s what others have asked!

What are the best digital marketing strategies?

While every business is different it is difficult to make a general recommendation for the best digital marketing strategies. But for most businesses a combinations of the below marketing strategies works best. · Content Marketing · Email Marketing · Conversion Rate and Profit Optimization · Pay-per-click marketing (Facebook & Google Ads) · Remarketing · Search marketing, Search Engine Optimization (SEO) · Social media marketing · Influencer marketing · Behavioural marketing · Viral marketing

Who is the program for?

This Program is for Business Owners, Entrepreneurs, Startups, Marketing & Sales Managers, and anyone serious about taking action to consistently grow their business online.

Why should I choose a 1-on-1 program over a group coaching program

Your business is unique. My program is results-based and 100% customized to your needs. The strategies that I recommend for you will depend on you and your business.

When does the program begin??

The program is always open, but has limited seating. I screen each applicant myself to ensure you are the right fit for the program and I can deliver on your goals. Apply today for your seat in the program by booking a call with me and explore your options.

How much time do I need to spend in the program?

The exact time depends 100% on your work speed, talent, focus, and many other factors that I can not predict. Remember the work you do is in your business, you’re not just learning –– you’re doing.

My business is fairly new. Is this a good program for me?

This program is for businesses that generate at least $3,000 USD a month on average in revenue.

What results can I expect?

Of course, it’s important to add a disclaimer to say your results using this program may vary and are not guaranteed. Your results will be based on many variables, such as your level of effort, business acumen, personal qualities, knowledge, skills, and a host of other factors. Since these factors differ for each individual, I cannot guarantee your success, results, or income level, nor am I responsible for your success or failure. I do not prescribe to you what you should do, I only guide you along the way.

What other expenses will I have?

Running a business is not free and requires investments in many things such as advertising, hiring team members, only systems, branding, websites, and more. The actual expense depends on many factors such as your niche, your location, your goals, and more. Of course, I will be able to advise you on what pricing is reasonable for your business so you avoid overpaying for services or purchasing services you might not need.

What locations do you work in?

I am location-independent and work with clients worldwide.

Do you have a guarantee?

Client satisfaction is my priority. I guarantee to get results, and that you’ll be able to make back what you’ve invested in your business.If you don't feel that you are getting the value I promise within 14 days of signing up, let me know and I'll refund your money straight away.

What is the refund policy?

While I don’t have a refund policy, because once I spend our time with you, I can’t get it back. However, I do have a satisfaction guarantee. I have been giving refunds and/or canceled future payments of clients in these situations: - When clients experience medical problems that prevent them from working in their business (they submit a doctor’s note) or clients experience dramatic financial hardship and emergencies such as home fires, floods, and other accidents. - When I decide a client is not a good fit for the program based on their actions/behaviors/mindset or other indicators that make it impossible or problematic to work with him/her. Refunds in these situations are made on a case-by-case basis.

Are you ready to take your business to the next level?

If you have made it to the bottom of the page, I have to assume that your heart is calling you to apply. Think about 90 days from now when you could be celebrating your growing business, or still hovering on this page dreaming about it.

Get in touch and let me know more about you and your business to see if we are the right fit to work together. I look forward to working with you to grow your business.

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