The only Marketing Optimization Community where Shopify merchants go pro – together.

Become part of our ECOM MERCHANT PRO community to get actionable advice from other Shopify merchants who already have achieved what you are aiming for.

This is your safe place to actively grow your online retail business with the support of the most amazing and helpful group of ecommerce entrepreneurs behind you. You need to OPTIMIZE, don't go at it alone.

Shopify Merchant Community
Introducing ECOM MERCHANT PRO

ECOM MERCHANT PRO is the only private membership program that provides Community, On-Demand Training, Live Coaching, Tools & Templates for optimizing your store and ecommerce marketing.

Meet and connect with like-minded Shopify merchants in our private community – anytime, from anywhere.

Learn from other business owners, and find answers to your questions, and share your knowledge. Get resources and advice from experts to help you optimize and scale your business.

Our members see an average 50% conversion uplift and 37% increase in average order value within weeks of joining us.

It’s SOOO much better than Facebook groups. Become a member of a quality community of Shopify merchants without keyboard warriors (haters, immature members), tire kickers, and non-starters. Our community platform delivers targeted content without other platforms' noisy distractions and privacy risks.

Furthermore, we want to prevent unnecessary SPAM or low-quality content in the community. Therefore, Shopify merchants are the only ones allowed to join the community - no freelancers, agencies, virtual assistants, etc.!

We will help you understand and master the most critical aspects of Ecommerce Marketing Optimization for more revenue on Shopify. You get all the support, guidance, knowledge, and training to optimize, grow and scale your online store.

As a Premium member, you will also have free access to our Shopify CRO Masterclass training course. The Conversion Optimization Masterclass training takes you through the entire process of optimizing your Shopify store to make consistent progress toward your revenue goals. You get access to proven methodologies & actionable step-by-step templates that you can implement in your business today.

You're the average of the 10 People YOU spend time with. Now is the perfect time to surround yourself with like-minded Shopify Merchants.

Instant Access | Monthly Membership | No Surprise Bills | No Commitments | Cancel Anytime

Ecom Merchant PRO Community

When you join, you get access to:

Community & Connection

Connect with growth-minded Shopify merchants from all over the world and have a world-class community backing you in a safe and friendly environment.

Member Forums

Categorized forums (“spaces”) lead to organized conversations help, inspiration, and connection.

Support & Help

Super-helpful answers to questions or problems you have whether technical or business-related.

Member Discussions

You’ll get a chance to jump on open discussion calls with other members for deeper connection and support.

Weekly Insider Newsletter

We provide you with actionable tips and tricks as well as the latest ecommerce news in our weekly member newsletter.

Monthly Live Q&A Calls 

Monthly Small Group “Ask Me Anything” Coaching Calls to accelerate your progress, including Q&A’s, AMA’s, Website Reviews & Special Live Events

GET CONVERSIONS Masterclass Training

100+ Short Step-by-Step Video Lessons to optimize your store. 16 hours of advanced Conversion Rate Optimization ecommerce systems & tactics.

Resources Library

Step-by-step worksheets and fill-in-the-blank templates to save you time. (200-Point Ecommerce Conversion Optimization Checklist, Printables, Swipe Files, and Copy & Paste Templates)

And more 

Monthly Store Reviews, Coaching & Mentorship, Access to personal network of tech support, web developers, ad specialists, email deliverability specialists, and copywriters.

Who is this for?

You are a Shopify merchant, entrepreneur, or startup founder interested in connecting with other Shopify merchants who already have achieved what you are aiming for.

Your Shopify store has successfully launched, but sales are low. You want to increase conversion rates and revenue without spending any money on paid ads.

You are running a brick-and-mortar business and would like to move into an ecommerce business with a custom action plan.

You are ready to pursue the side hustle full-time and are looking to scale your online sales sustainably and profitably.

Trusted by Business Owners and Brands

Masterclass Training incl.

The “Get Conversions” Masterclass Training Program gives you the exact strategies, systems, and processes to optimize your online retail business for maximum conversion rates and growth.

Over the next weeks, you’ll implement the 8 key elements that’ll help you generate more revenue on Shopify’s eCommerce platform.

These are some of the topics you'll implement:

  • Set up Key Performance Indicators, Value Proposition, and Ideal Customer Avatar
  • Upgrade and optimize your store, increase conversions and average order value
  • Build your Back End Marketing Systems
  • Proven Marketing strategies, Paid Ads, Sales Psychology, Copywriting, UX design
  • Time-saving Business Automation Tools & Outsourcing methods
  • And Scaling Up

You’ll scale a business built to thrive!

I’m literally giving you the system, leaving no stone unturned, so you can use it in your business and have everything you need to generate more orders and more income with a proven plan.

When you've got someone showing you the exact steps to take, the only way to fail is to quit!

So now you know your right next step — don’t wait and take action now...

See some example training lessons of the GET CONVERSION Masterclass Training Course below.

Masterclass Training Course

Become a Premium Community Member

Your membership includes:

Daily access to a thriving Members-Only Community

Community & Connection

Weekly Insider Newsletter

Monthly LIVE Q&A with Claus Lauter

Access to our Shopify CRO Masterclass training course

200-Point Ecommerce Conversion Optimization Checklist

100+ Short Step-by-Step Video Lessons with more than 16 hours of in-depth advanced ecommerce systems & tactics.

Resource library of step-by-step worksheets and templates

You pay only $39/month - cancel anytime!

Backed by our 14-Days 100% Money Back Guarantee

Instant Access | Monthly Membership | No Surprise Bills | No Commitments | Cancel Anytime

Immediately after enrolling, you will receive access to all content — how’s that for instant gratification?!

Client Testimonial

"Don't try to work it all out by yourself when you don't need to." — Adam Watson, hollywoodmirrors.co.uk  5 Stars

HERE ARE SOME MEMBERS

Clients

WHAT PEOPLE ARE SAYING

Roman Lukashev, better1.comClaus is always a go-to wherever it comes to any e-commerce questions. He knows how to pinpoint the smallest change on your e-commerce website that makes a big difference. Making a relationship with him provided us a big value for our business. — Roman Lukashev, better1.com

Adam Watson, hollywoodmirrors.co.ukGive him a call. Don't try to work it all out by yourself when you don't need to. — Adam Watson, hollywoodmirrors.co.uk

Claus has been advising us on best practices for email marketing with Klaviyo. Further to that we've also discussed channel strategies to increase traffic & conversion. Claus is an experienced e-com consultant and very honest, he is not someone that oversells his services. — Roberto Auriemma, zenartsupplies.co

Mike WynnClaus is an amazing coach. He helps me a lot with my e-commerce store and I was struggling at that time. He points out a lot of mistakes I made and I'm able to save a lot of money for my company. With Claus guidance, I'm able to scale my store from 5 figure to 6 figure store. — Mike Wynn

Claus is a quite brilliant individual who is a pleasure to work with - he is inspiring to others and has an outstanding knowledge of business and is a great source to pull ideas from. — Nick Hunt

Michaela GabrielClaus is great to work with: Outcome-oriented, calm, focused & knowledgeable. — Michaela Gabriel

Frequently Asked Questions

You are free to cancel your membership at any time. Unfortunately, we are unable to offer full or prorated refunds once you have been charged. To cancel, simply email us.
Yes. Our premium member pricing is $39/month. Members can cancel their subscriptions at any time.
We get it – it’s not right for everyone. And that’s why we offer a 14-day, no questions asked, money-back guarantee. If the Premium Membership isn’t right for you, just let us know within 14 days and we’ll refund your investment! Plus, you can cancel anytime, so jump on in, give the Premium Membership a try, and if you’re not satisfied at any point in time, simply let us know you’d like to cancel!
I’m using a brand new platform called Circle.so. How do I put it in professional terms…it’s freaking awesome. It’s like a mix between Facebook (without the distractions and polarization), Slack and LinkedIn. The UX (user experience) is beautiful, it’s easy to navigate and get used to, you can customize your notifications with ease, it lends itself to distraction-free conversations, it’s quick and snappy and Circle continues to release new features and upgrades constantly. They’re on the cutting edge with builder forum-based and membership sites so I’m personally very happy to have chosen Circle to be the foundation of our community.
No problem, just email us at hello@clauslauter. We'd love to hear from you.
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"I open and read every email that Claus sends. The content is great and teaches some actionable tips in each issue.", Antony Blake